Check web mentions of a brand or phrase

Put literal double quotes around the phrase, for example "tesla palo alto". DataForSEO lowercases UTF-8 text and requires at least 3 characters. Toolmu accepts strings of 1–256 characters, so a 1–2 character input can pass its validation and still fail upstream.

No. You must supply a start date and day, week or month grouping, but this Tool returns one date group without guaranteeing which group comes first chronologically. DataForSEO describes available history from 2022-10-31. There is no end-date input; the supplier uses today when an end date is omitted. A complete period comparison is not supplied.

Mention counts describe matching records in the content index, rather than a count of unique websites. The as_is mode counts matching citations without restricting them to one per domain. The supplier defaults its domain shortlist to one entry, and this Tool has no list-size control. The shortlist therefore does not identify every contributing website.

They describe the supplier’s automatic classifications of indexed content. Positive, negative and neutral polarity counts, or separate emotional categories, may be available. They are not a survey, a probability or a verified statement of public opinion. Keep the categories separate rather than assuming they form a complete percentage breakdown.

A missing or null value is unknown. A returned zero applies to that measure in the returned date group and source coverage. Neither proves that the phrase has never appeared elsewhere on the web. Ask your Agent to retain the actual date and values rather than filling missing entries with zeros.