See Which Words Other Websites Use to Link to Your Site

Enter a website or page link to see the words other websites use when linking to it. Compare the number of links with the number of different websites using each phrase. These counts can help you spot patterns, but they do not decide whether a link is good or harmful.

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Use the Ahrefs report on this Toolmu page to check the website or page link the user provides. Ask for a link only if none was provided. If the user names one page, check only that page. If they ask about the whole website, include its related website addresses unless they ask to leave them out. Show the number of links and the number of different websites separately. Sort by the number the user asks about; if they do not specify, show the phrases with the most links first. Return no more phrases than requested and never more than 100; if no number is given, use the usual maximum. Keep the wording as Ahrefs returned it. If a count or date is missing, say it was not provided rather than treating it as zero. Explain that the dates show when Ahrefs first found a link and, when available, when it found the last link with those words was lost. A missing loss date does not mean every link is still live. The report groups link wording and does not show every page that contains a link. Counts alone cannot prove that a link is harmful or that the site was penalized. Respect the user’s connected account, balance and existing spending authorization; do not start a paid check without authorization.

Task:
Check [https://example.com] and related website addresses. Show which words other websites use when linking to it. For each phrase, show the number of links and different websites using it. Start with the most links and show no more than [10] phrases.

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Ahrefs

See Which Words Other Websites Use to Link to Your Site

You receive

See the words other websites use in links to your website or page. Ahrefs groups links by wording and can show how many links and different websites use each phrase, along with when it first found a link and when it found that the last link with those words was lost.

Start with your task

Check [https://example.com] and related website addresses. Show which words other websites use when linking to it. For each phrase, show the number of links and different websites using it. Start with the most links and show no more than [10] phrases.

What to know

Ahrefs returns up to 100 phrases and does not list every page linking to your site. A missing date does not prove that every link is still there. Counts alone cannot show whether a link is harmful or whether your site was penalized.

Inputs & outputs

Inspect the current inputs, availability, and maximum charge before starting.

Input schema

Input schema
Field / Path	Type	Requirement	Meaning
queryParams`queryParams`	`object`	Required	Required fields `target`
Target scope`queryParams.mode`	`string`	Optional	Optional: exact covers only the supplied URL; prefix covers URLs starting with the target; domain covers the domain without subdomains; subdomains covers the domain and its subdomains. Default: subdomains. Default `subdomains` Options `exact, prefix, domain, subdomains`
Maximum anchor groups`queryParams.limit`	`integer`	Optional	Optional integer from 1 to 100; default 100. Limits the number of returned anchor rows, not the number of backlinks counted within a row. A smaller limit can produce a partial report. Default `100` Minimum `1` Maximum `100`
Filter anchor groups`queryParams.where`	`string`	Optional	Optional non-empty string containing an Ahrefs JSON filter. For at least 10 referring domains, use {"field":"refdomains","is":["gte",10]}. Supported filter fields: anchor, refdomains, links_to_target, first_seen and last_seen. This filters the returned report; it does not establish complete target coverage. Minimum length `1`
Target domain or URL`queryParams.target`	`string`	Required	Required non-empty string. Supply a domain such as example.com or a page URL such as https://example.com/page. The selected mode defines the URLs covered by the report. Minimum length `1`
Sort anchor groups`queryParams.order_by`	`string`	Optional	Optional non-empty string. Use a field or field:desc, with multiple fields separated by commas; for example refdomains:desc,links_to_target:desc. Supported sort fields: anchor, refdomains, links_to_target, first_seen and last_seen. Minimum length `1`
Target protocol`queryParams.protocol`	`string`	Optional	Optional: both, http or https. Default: both. Restricts the target URLs' protocol, not the referring pages' protocol. Default `both` Options `both, http, https`

View raw JSON

{
  "type": "object",
  "required": [
    "queryParams"
  ],
  "properties": {
    "queryParams": {
      "type": "object",
      "$schema": "https://json-schema.org/draft/2020-12/schema",
      "required": [
        "target"
      ],
      "~standard": {
        "vendor": "zod",
        "version": 1,
        "jsonSchema": {}
      },
      "properties": {
        "mode": {
          "enum": [
            "exact",
            "prefix",
            "domain",
            "subdomains"
          ],
          "type": "string",
          "default": "subdomains",
          "description": "Scope of the target: exact (this URL only), prefix (URLs starting with the target), domain (the domain without subdomains), or subdomains (default — the domain and all its subdomains)."
        },
        "limit": {
          "type": "integer",
          "default": 100,
          "maximum": 100,
          "minimum": 1,
          "description": "Maximum number of rows to return (the cost budget — billing is per row). Defaults to 100; max 100."
        },
        "where": {
          "type": "string",
          "minLength": 1,
          "description": "JSON filter expression (see the Ahrefs filter syntax docs). Filterable fields: anchor, refdomains, links_to_target, first_seen, last_seen."
        },
        "target": {
          "type": "string",
          "minLength": 1,
          "description": "The target of the report: a domain ('example.com') or a URL ('https://example.com/page')."
        },
        "order_by": {
          "type": "string",
          "minLength": 1,
          "description": "Sort order: 'field' or 'field:desc', comma-separated. Sortable fields: anchor, refdomains, links_to_target, first_seen, last_seen."
        },
        "protocol": {
          "enum": [
            "both",
            "http",
            "https"
          ],
          "type": "string",
          "default": "both",
          "description": "Protocol of the target: both (default), http, or https."
        }
      },
      "additionalProperties": false
    }
  },
  "additionalProperties": false
}

Result schema

No fixed output contract is available. Field types reflect saved result evidence; individual responses can differ.

Result schema
Field / Path	Type	Meaning
Anchor text`result.rows[].anchor`	`string`	The words used by links pointing to the target, grouped as returned by Ahrefs. Preserve the original string. Empty text is an observed value and does not establish a link category or the absence of backlinks.
Distinct referring domains`result.rows[].refdomains`	`number`	Integer count of unique domains using this anchor to link to the target. A domain may appear in several anchor groups, so the row counts cannot be added as a unique-domain total.
Backlinks using this anchor`result.rows[].links_to_target`	`number`	Integer count of inbound backlinks to the target with this anchor. Compare it with referring domains; many links can come from comparatively few domains.
First link discovered`result.rows[].first_seen`	`string`	Date and time when Ahrefs first found a link with this anchor to the target. This is a source discovery timestamp, not the link's publication time or the report retrieval time. Preserve the supplied timezone.
Last backlink loss discovered`result.rows[].last_seen`	`null \| string`	Date and time when Ahrefs discovered that the last backlink with this anchor was lost; can be null. It is not the most recent successful observation. Null does not prove every backlink is live. Preserve the supplied timezone and missing value.
Report type`result.type`	`string`	When returned, anchors identifies an anchor report. This is a report label, rather than an anchor category or quality score.

Additional notes

Compare how broadly an anchor is used by looking at referring domains alongside backlink counts. A phrase with many links but few domains may merit a different follow-up from one used across many domains. These counts help prioritize a review; the report does not return the individual referring-page URLs needed to inspect those links.

For a focused comparison, sort by refdomains:desc and set a row limit. To keep only groups used by at least 10 domains, pass where as the string {"field":"refdomains","is":["gte",10]}. State the chosen scope, filters and row limit when interpreting the result.

Ahrefs records when it first discovered a link using each anchor and when it discovered the last such backlink was lost. Those dates are different from report retrieval time and do not offer a selectable historical snapshot in this Tool. Keep null loss dates and empty anchor text visible without inventing a date or category.

Ahrefs Anchors field definitions · Ahrefs JSON filter syntax

Questions about this tool.

Inputs, results and details to know before running it.

Get connected

You can enter a website address or a link to one page. For a whole-website check, the report includes related website addresses by default. To check one page only, provide that page’s full link.

See Which Words Other Websites Use to Link to Your Site

See Which Words Other Websites Use to Link to Your Site

You receive

Start with your task

What to know

Inputs & outputs

Input schema

Result schema

Check a whole website

Check one page only

Check only the main website

Questions about this tool.

You receive

Start with your task

What to know

Inputs & outputs

Input schema

Result schema

Check a whole website

Check one page only

Check only the main website

Questions about this tool.

What link should I enter?

What does the website count mean?

Why might a date be missing?

Does an unusual phrase mean a link is harmful?

Does this show every page that links to my site?

How much can a check cost?